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Associate Director, Content and Digital Communications

Syracuse University

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Marketing & Communications

Syracuse, NY, USA · North Syracuse, NY, USA

USD 71k-98k / year

Posted 6+ months ago

Posting Details

Job #	041771
Department Code	24001-1153
Department	Communications
Job Title	Associate Director, Content and Digital Communications
Location	Syracuse, NY
Pay Range	$71,000 - $98,000
Pay Determination	Pay rates at Syracuse University are based on a combination of factors including, but not limited to, the job responsibilities; the candidate’s education, training, work experience and key competencies; the university’s strategic priorities; internal peer equity; applicable federal, state, local laws, grant funding and contractual requisites; and external market analyses.
Staff Level	S5
FLSA Status	Exempt
Hours	Standard University business hours 8:30am – 5:00pm (academic year) 8:00am – 4:30pm (summer) Hours may vary based on operational needs.
Job Type	Full-time
Campus	Syracuse, NY
Unionized Position Code	Not Applicable
Job Description	Associate Director, Content and Digital Communications serves as deputy to the Director of Internal Communications providing support, oversight and leadership in conceptualizing, crafting & deploying SU’s strategic communications initiatives. The Associate Director will serve as a key strategist on communications for SU’s strategic priorities, liaise with SU leaders, and support the Director of Communications and senior leaders. The Associate Director will advance the team’s mission to enhance access to, understanding of, and engage with important university information and initiatives. This individual will help identify and implement tech, including but not limited to the application of AI, to strengthen communication channels; serve as the lead strategist & liaise with IT Servers on the ongoing management of the SU’s app; assess and expand campus social media channels; create processes, protocols and best practices to guide strategic communication efforts; work toward, continuously assess and achieve defined metrics for success. They will work to provide students, faculty and staff more visibility to the University’s strategy and key initiatives, progress against goals and engagement operations. This individual will work with in team and alongside campus part to better educate and inform key stakeholders, foster a sense of camaraderie and pride among students, faculty, and staff. They must be an effective communicator, strong collaboration skills and have the ability to influence and build our strategic communications capabilities.
Education and Experience	Bachelor’s degree in journalism, communications, public relations or marketing. Six (6+) plus years of experience working in a strategic communications environment. Experience in developing and executing University-wide communications strategies and programs. Demonstrated experience utilizing social media, content management systems and other technological communication tools and methodologies. Experience with email communications systems, content management systems and other technologies designed to support communications strategies. Higher education experience strongly preferred.
Skills and Knowledge	Demonstrated ability to manage multiple demanding initiatives concurrently, balancing multiple priorities, working with minimal supervision and meeting deadlines. Outstanding written and verbal communication skills, excellent strategic communications capabilities and a demonstrated ability to communicate effectively with leadership, supervisors and colleagues. Proficiency in Microsoft Office, including Outlook, Word and PowerPoint. Strong understanding of email and web accessibility in accordance with Syracuse University accessibility standards and practices. Calm under pressure. Can manage stressful situations in a solution-oriented way with a positive attitude. Comfortable working irregular hours. Must be outcome driven, resourceful and committed to collaboration.
Responsibilities	Conceptualize, create, support and execute communications strategies in support of university priorities. Develop critical communications materials, including app content and push notifications, email communications, key messages, news stories, web content and other essential collateral. Serve as lead strategist on the University app in partnership with IT Services; liaise with business units and other teams to ensure effective prioritization and planning annually of key initiatives that require effective strategic communications. Ensures resources are in place to partner with other units to build communications programs that help them advance their strategic priorities. Provides support to the director of internal communications and serves as leader of team in director’s absence; collaborate with senior leaders in various departments across campus. Stays up-to-date on industry trends.
Physical Requirements	*
Tools/Equipment	*
Application Instructions	In addition to completing an online application, please attach a resume and cover letter.
About Syracuse University	Syracuse University is a private, international research university with distinctive academics, diversely unique offerings, and an undeniable spirit. Located in the geographic heart of New York State, with a global footprint, and over 150 years of history, Syracuse University offers a quintessential college experience. The scope of Syracuse University is a testament to its strengths: a pioneering history dating back to 1870; a choice of more than 200 majors, 100 minors, and 200 advanced degree programs offered across the University’s 13 schools and colleges; over 15,000 undergraduates and over 6,000 graduate students; more than a quarter of a million alumni in 160 countries; and a student population from all 50 U.S. states and 123 countries. For more information, please visit http://www.syracuse.edu.
About the Syracuse area	Syracuse is a medium-sized city situated in the geographic center of New York State approximately 250 miles northwest of New York City. The metro-area population totals approximately 500,000. The area offers a low cost of living and provides many social, cultural, and recreational options, including parks, museums, festivals, professional regional theater, and premier shopping venues. Syracuse and Central New York present a wide range of seasonal recreation and attractions ranging from water skiing and snow skiing, hiking in the Adirondacks, touring the historic sites, visiting wineries along the Finger Lakes, and biking on trails along the Erie Canal.
EEO Statement	Syracuse University is an equal-opportunity, affirmative-action institution. The University prohibits discrimination and harassment based on race, color, creed, religion, sex, gender, national origin, citizenship, ethnicity, marital status, age, disability, sexual orientation, gender identity and gender expression, veteran status, or any other status protected by applicable law to the extent prohibited by law. This nondiscrimination policy covers admissions, employment, and access to and treatment in University programs, services, and activities.
Commitment to Supporting and Hiring Veterans	Syracuse University has a long history of engaging veterans and the military-connected community through its educational programs, community outreach, and employment programs. After World War II, Syracuse University welcomed more than 10,000 returning veterans to our campus, and those veterans literally transformed Syracuse University into the national research institution it is today. The University’s contemporary commitment to veterans builds on this historical legacy, and extends to both class-leading initiatives focused on making an SU degree accessible and affordable to the post-9/11 generation of veterans, and also programs designed to position Syracuse University as the employer of choice for military veterans, members of the Guard and Reserve, and military family members.
Commitment to a Diverse and Inclusive Campus Community	Syracuse University maintains an inclusive learning environment in which students, faculty, administrators, staff, curriculum, social activities, governance, and all other aspects of campus life reflect a diverse, multi-cultural, and international worldview. The University community recognizes and values the many similarities and differences among individuals and groups. At Syracuse, we are committed to preparing students to understand, live among, appreciate, and work in an inherently diverse country and world made up of people with different ethnic and racial backgrounds, military backgrounds, religious beliefs, socio-economic status, cultural traditions, abilities, sexual orientations and gender identities. To do so, we commit ourselves to promoting a community that celebrates and models the principles of diversity and inclusivity.
Quick Link	https://www.sujobopps.com/postings/108434
Job Posting Date	03/07/2025
Application Deadline
Full Consideration By
Job Category	Staff
Message to Applicants

Applicant Documents

Required Documents

Resume/CV
Cover Letter

Optional Documents

Supplemental Questions

Required fields are indicated with an asterisk (*).

* How did you first find out about this position?
- sujobopps.com (Syracuse University Online Employment website)
- Syracuse University HR Recruiter
- Virtual Career Fair (via NYS Department of Labor)
- SUNY EOC (Equal Opportunity Center)
- Women’s Opportunity Center
- Jubilee Homes
- Syracuse Northeast Community Center
- Interfaith Works
- JobPlus
- Syracuse.com
- Chronicle of Higher Education
- HigherEdJobs.com
- HERC (HERC Higher Ed Recruitment Consortium)
- InsideHigherEd.com
- Indeed.com
- DiverseEducation.com (Diverse Issues in Higher Education website)
- LinkedIn Job Posting
- Facebook
- Job Fair
- Search Firm
- Referred by an SU Employee
- Other
* If "other", please describe how you first found out about this position.
(Open Ended Question)